February 5, 2009

TAG Presentation

Yesterday's presentation to the Technology Association of Georgia (TAG) went fairly well considering I wasn't feeling up to par. The group was a bit older than I expected from a Web 2.0 or Enterprise 2.0 perspective. Also, not as many job hunters as I would have expected especially since TAG is a great networking opportunity. Only a couple of folks mentioned they were between jobs. There were many consultant types there pitching their wares which is fine and I did get a chuckle out of one guy complaining about his phone bill. The presentation was basically on the how you succeed at implementing Enterprise 2.0 which seemed to resonate with most folks. The key points included:

1. Most implementation focus on the things that keep you from failing but not on those things that make you succeed.
2. While Culture may be an issue, it is only a minor one when compared to problems with trust, awareness, education, and politics.
3. Utilize the three tiered business model to ensure your long term success.

I did have one person think that education and awareness were just culture issues. I had to let it slide, no sense starting a brawl on a cold day. Overall it was a good crowd with some great questions.

SoCon09 is this weekend and I think I am feeling good enough to attend but I am having a challenge to decide which session to attend. I didn't see the Enterprise 2.0 session that I thought would emerge but the ones on personal branding look interesting. Considering that was the topic of my book and having done this for 10 years, I might enjoy poking holes in the conversation. Just kidding, I am sure they have some good information and even an old dog can learn new tricks.

Posted by Todd at February 5, 2009 6:45 AM

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Posted by: Erich at February 9, 2009 3:08 PM

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