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February 16, 2007

Corporate Collaboration

Organizations will need to understand the full impact of deploying Collaboration technologies. Traditional command and control would dictate that there needs to be an over arching strategy, architecture, and governance in place in order to be successful. However, that type of deployment fails far more than it succeeds. Traditional organizations tend to focus on the measurements of failure. That is to say, they focus on the technology and infrastructure which only ensure that you don’t fail but has little to do with success. Success comes from a bottom up framework that allows for exponential growth of both content and usage. Content and usage are measurements of success; the only way to truly succeed in the organization is to gain mass adoption of the technology which results in a massive change in culture. Some organizations will choose this change while others will be forced into it but competitive forces.

Posted by Todd at February 16, 2007 1:32 AM